Recent PR strategies significantly rely on the fundamental principle of earned media. The phrase surfaces when brands acquire natural exposures from independent third parties like word-of-mouth or media features. The success of earned media depends entirely on the observed value of what you publish or offer, generating dialect and mentions from others. Modern consumers trust… Continue reading What is Earned Media? Insights into PR Metrics and Campaign Success
What is Earned Media? Insights into PR Metrics and Campaign Success
08 Jan 2025
